During the British era, trains passing through Punjab made a stop at a processing unit where farmers sold freshly picked fruits. Locals called this spot Kissan and from there on it became a household name. The UB group, under the Late Vittal Mallya then, acquired Kissan from Mitchell Bros. in the year 1950. In 1993, Kissan was acquired by Brooke Bond India and is now an integral part of Hindustan Unilever Limited (HUL).
Kissan’s story of pioneering innovation began with the launch of new formats of food, such as canned fruits and vegetables, baked beans, and the like. From there onwards, the journey has been focusing primarily on enabling small farmers to produce quality sourced ingredients. At Kissan, we keep the farmer’s interest in mind along every step of the way. In 2019, 76% of Tomatoes used in Kissan ketchup were from sustainable sources. The Public-Private Partnership (PPP) project, which began in 2012 between HUL and Maharashtra Government for sustainable sourcing of Tomatoes, became self-sustaining in 2015.